ClipSyndicate(SM), a next-generation online video advertising & content syndication platform that enables respected broadcasters and video content producers to syndicate video clips to thousands of vertical Web sites, announced today three key technology agreements to enhance the ClipSyndicate infrastructure.
ClipSyndicate enables broadcasters and other video content producers to realize new revenue streams and extend their brand into the "Long Tail" of the Internet by syndicating video clips to thousands of vertical web sites looking for specific content of interest for their end-users. Web site publishers are able to publish fully licensed, authoritative video clips within seconds, and receive a portion of advertising revenue.
"DoubleClick, Limelight Networks, and IBM offer best-of-breed technology for ad serving, global content delivery, and speech-to-text technology," said Sean Morgan, CEO of ClipSyndicate. "These partnerships underscore our commitment to deliver the most robust platform to our content partners and web publishers, while creating the most-targeted video advertising network on the Internet. With these new ad-serving, content-delivery capabilities and video indexing mechanisms in place, our users will be ensured the richest, most- targeted Web video experience available."
ClipSyndicate has partnered with DoubleClick to provide advanced ad- serving technologies to facilitate the development and execution of ad campaigns across ClipSyndicate's growing network of video web publishers. The integration of DoubleClick's DART for Publishers (DFP) tool will allow ClipSyndicate to leverage state-of-the-art ad serving, management, and reporting technologies to strategically package and deliver solutions to advertisers and web publishers in its network.
ClipSyndicate has also signed a deal with Limelight Networks to provide a highly scalable content delivery network to ensure virtually unlimited capacity for distribution of digital video content to audiences around the world. The Limelight CDN will ensure a robust, high-quality media experience for all digital media available through ClipSyndicate. Limelight includes a 100% CDN Service Level Agreement, enabling the ClipSyndicate platform to unfailingly serve richer, more engaging content to audiences of any size.
In addition, ClipSyndicate has entered into a multi-year license agreement with IBM Research for its speech to text translation solution. Unavailable to the general public, IBM's TALES technology processes the audio signal from video and translates the spoken content into English text. ClipSyndicate's implementation of IBM TALES software represents the first implementation of a speaker-independent, large-vocabulary speech-to-text system, specialized for monitoring broadcast sources in a web-based search platform.
About DoubleClick Digital Advertising Solutions
DoubleClick Digital Advertising Solutions is an operating unit of DoubleClick Inc. that together with DoubleClick Email Solutions enables agencies, marketers and publishers to work together successfully and profit from their digital marketing investments. Its focus on innovation, reliability and insight enables clients to improve productivity and results.
Since 1996, DoubleClick has empowered the original thinkers and leaders in the digital advertising industry to deliver on the promise of the rich possibilities of our medium. Today, the company's DART and Performics divisions power the online advertising marketplace. Tomorrow, we will continue to enable clients to profit from opportunities across all digital advertising channels as consumers worldwide embrace them.
DoubleClick has global headquarters in New York City and maintains 21 offices around the world to serve its more than 1,500 clients.
About Limelight Networks
Limelight Networks is the high performance content delivery network for digital media, providing massively scalable, global delivery solutions for on- demand and live Internet distribution of video, music, games and downloads. Limelight Networks' infrastructure is optimized for the large object sizes, large content libraries, and large audiences associated with compelling rich media content. Limelight is the content delivery network of choice for more than 600 of the world's top media companies, including Akimbo, ABC Radio Networks, Belo Interactive, "BuyMusic" @ Buy.com, DreamWorks, LLC, Facebook, FOXNews.com, IFILM, Marimba, MSNBC.com, MySpace, NC Interactive, Real Networks Rhapsody, Radio Free Virgin, Valve Software, and Xbox Live. For more information, visit: http://www.llnw.com
About IBM
For more information about IBM, please visit http://www.ibm.com.
About ClipSyndicate
ClipSyndicate, a next-generation online video advertising & content syndication platform, enables respected broadcasters and video content producers to easily monetize their content and extend their brands through an Internet distribution channel that syndicates video clips to thousands of vertical Web sites in need of rich media content. Broadcast content providers and Web publishers alike benefit financially from ClipSyndicate by sharing in the advertising revenues generated through the ClipSyndicate media player.
Launched in 2006, ClipSyndicate is a service of Critical Mention Inc., the most comprehensive Web-based television search and broadcast monitoring service. Critical Mention (http://www.criticalmention.com) is privately held, with headquarters in New York City. For more information please visit http://www.clipsyndicate.com.