just in time for the basketballtournament.


Smartphones already has licensing agreements in place with many of theschools invited to the college basketball tournament, including: Texas,Pittsburgh, Alabama, Illinois, LSU, Kentucky, Arizona, Wisconsin, Oklahoma,Texas A&M and Ohio State. Under the expanded program, Smartphones andCollegiate Images added licensing agreements with leading basketballschools like: Villanova, Gonzaga, Wake Forest, George Washington,Georgetown, Indiana, San Diego State, Michigan State, Nevada, Air Force andBoston College.


(Click here for details)


Smartphones is creating officially licensed


college basketball downloads for mobile phones


Under the agreements, Smartphones creates and distributes officiallylicensed college sports wallpapers, animated screensavers, downloadablevideo clips, voice ringtones, ringback tones, text messaging campaigns andmobile games. In addition to the content provided by the schools,Smartphones sends its own photographers and video crews to games throughoutthe year to constantly refresh the content.


"With all eyes on college basketball now, we think this is a great way forfans to show their school spirit," said Mike Merrill, Founder and CEO ofSmartphones Technologies. "Collegiate Images has been a fantastic partnerand we're delighted to expand our relationship with them."


While others have licensed just the college logos alone, Smartphones is theonly company to offer officially licensed college basketball action photoscombined with the school logos in custom designs. All content is speciallycreated for mobile devices and optimized to look great on very smallscreens. In addition to college basketball content, Smartphones has collegecheerleaders, mascots, and marching band content, as well as every sportavailable at each school.


"Expanding our relationship with Smartphones creates a new revenue streamand a tremendous opportunity for our schools to connect with their alumniand fans," said Rich Routman, Director of Business Development atCollegiate Images. "This is a perfect marriage between a wonderful newproduct created by Smartphones and the desire of our school partners tocapitalize on content explosion in the wireless space."


About Smartphones


Smartphones Technologies (www.Smartphones.com) is a mobile contentpublisher specializing in custom celebrity and entertainment content. TheSmartphones content library is currently available through thirty carriersand content providers worldwide. Smartphones works with motion picturestudios, music companies, brand owners, and celebrities to create anddistribute premium entertainment content. Smartphones is based inJacksonville, FL and is privately held.


About Collegiate Images


Collegiate Images (CI) is the centralized licensing and rights clearanceagency that manages the distribution of archived video and still images forcolleges, universities, conferences, bowl games and broadcast rightsholders. CI's role is to centralize footage licensing requests and createconsistency across the collegiate market. CI is a subsidiary of Convizion,Inc., a media investment partnership, and The Collegiate Licensing Company.CLC, formed in 1981, is the nation's leading collegiate licensing andmarketing representative that assists collegiate licensors in protectingand controlling the use of their logos through trademark licensing.


Note to Editors: Hi Resolution Camera Ready Artwork is available online at:www.Smartphones.com/pdf/Media_CollegeHoopsArtwork.jpg


For More Information Contact:


Kathy YongeDirector of MarketingSmartphones Technologies(904) 614-1488Email Contact


Jack HeiligVice PresidentCollegiate Images, LLC(954) 343-8000, ext. 204Email Contact


SOURCE:  Smartphones Technologies